Content & Media Insight Report | February 2026

neuco’s February 2026 Content & Media Insight captures a sector moving at pace, where live sport, cloud distribution and scalable production infrastructure are redefining how content is created and delivered. From IP OB expansion to cloud-based FA Cup workflows, this edition highlights an industry accelerating towards more flexible, resilient ecosystems.

Two featured articles underline this shift. At ISE 2026, Diversified launched its new Diversified Digital practice, signalling growing demand for accountable, enterprise-scale digital experience environments. Meanwhile, Vizrt introduced Campus Stadium Production Bundles, democratising broadcast-grade sports production for high schools and colleges while equipping the next generation with real-world skills.

In industry news, Cloudbass expanded its IP OB fleet in collaboration with dB Broadcast, reinforcing sustainable UHD and HDR workflows, while Pitch International partnered with Synamedia and Globecast to deliver cloud-based FA Cup distribution—another clear indicator of rights holders embracing scalable, secure live delivery models. Backlight’s latest report also revealed that video now consumes 64% of storage despite representing just 14% of assets, underscoring the growing infrastructure challenge.

This month’s podcast features Elliot Renton, SVP APAC at Magnifi, exploring the application of AI in sports media and its implications for talent and innovation.

Explore the full edition for deeper insights shaping Content & Media in 2026.